EV Charging Unlocks Business Opportunities for Electric Utilities
Leading utilities seek new business opportunities with home, workplace and public charging of light-duty vehicles, in collaboration with other stakeholders.
Leading utilities seek new business opportunities with home, workplace and public charging of light-duty vehicles, in collaboration with other stakeholders.
With EV charging, utilities can reset customer engagement – especially as owning and driving a car has much more emotional appeal than other uses of electricity like, say, hot water to clean dishes.
Utilities have a central role in enabling public and workplace charging, through policy-induced subsidies and tariffs. Utilities are also the second-most trusted source of information on EVs, after Consumer Reports – car dealers are last[10]. To succeed, electric utilities need to work with site owners (for public charging) and automakers (for education) – two types of stakeholders with which utilities do not have relevant business relationships.